Screenshot via Instagram by Hydro Flask. In this giveaway , Hydro Flask celebrates the milestone of reaching the k followers by running a contest to earn a few more. They asked fans to follow hydroflask and tag two friends in the post comments to enter to win a oz.

Hydro Flask. The post has more than 12, likes — engagement anyone? And the best part? Screenshot via Instagram by Kopari. Similarly, Kopari Beauty celebrated its milestone of garnering k followers with an amazing giveaway. To enter, followers must comment on the post with their favorite Kopari product and tag a friend.

This Instagram contest has a trouble-making theme that sets it apart. Tip: You can get more Instagram followers by using quotes. Also, people love to talk about themselves, so ask for stories! Screenshot via Instagram by Fabletics.

To score an extra entry, fans had the option of sharing the contest post with GiftsForMeSweeps. Screenshot via Instagram by Diaper-eez.

Diaper-eez knows how to package an Instagram giveaway for maximum benefit. The giveaway prize is a Colibri Double Duty Wet Bag plus a hanging diaper pail. To enter, fans have to follow diapereez , like the giveaway post and comment on their cloth diaper success story in the comments.

Followers can post multiple stories and tag a friend for extra entries, giving the brand tons of engagement plus a built-in way to gather user-generated content. This is smart marketing at its finest. Screenshot via Instagram by TheBeautySpy. One lucky winner scored a slew of beauty swag in this giveaway.

To enter, fans had to follow thebeautyspyofficial and chelseabeautyspy and tag up to four friends in the comments. They could also score a bonus entry by reposting the contest post in their Instastory or on their Instagram feed and tagging both accounts.

This is a smart strategy for boosting follower numbers and brand awareness for related brand identities. Screenshot via Instagram by Forever Forever 21 gets nostalgic with this Instagram giveaway , giving three lucky winners three items each from the LA Gear Collection, plus a pair of LA Lights sneakers.

Almost everyone older than 10 in the 80s remembers fondly or not the LA Gear brand, Forever 21 ties in the old-school theme by asking fans to comment with their favorite movie from the 80s or 90s, follow both forever21 and lagear , and tag two friends for a chance to score some LA Gear swag.

But are you a fan, or are you a superfan? From the simple to the elaborate, there are various ways to set up an Instagram giveaway. When you find the winning formula, kick it up a notch with more valuable prizes and mix and match the requirements to maximize engagement.

Your strategy for the Instagram giveaway is based on your objective and the types of actions that you ask your target audience to take. Giveaways generally involve some variation on one of the following types of contests :. The Instagram image or photo you use to announce your giveaway can take many forms.

Fortunately, there are a variety of templates available for free that you can customize to meet your needs. Here are a few resources to find high-quality Instagram giveaway templates you can customize to make them your own:.

You can also create your own Instagram giveaway announcement — or an Instagram giveaway template you can use again and again each time you run a giveaway by customizing a few details — using free and low-cost image creation tools like Canva , Crello , Stencil , and many others.

Thank your followers when you hit a major milestone. We made it to !! fantasy magicalcreatures dnd mimic dicebox artistsoftiktok smallbusiness.

Let friends get in on the fun Encourage your followers to tag their friends in your comments section or send their pals your giveaway details via direct message. Use your giveaway as a chance to donate to people or organizations in need.

When a social media contest is the best choice for your brand objectives, turn to these five examples to inspire your winning idea. Seasonal contests are a timely way to drive engagement and highlight a product or service. The cuteness is killer. You could win your very own Chucky doll by using ChuckyShareandScareSweepstakes.

Use this as an opportunity to source content that features people using or interacting with your product, service or location. To kickoff your contest, make a list of challenges for entrants to complete. Have them submit photo or video proof after they finish each challenge or find the right items.

Award people who submit the best content. Tie back the theme of your scavenger hunt to an ongoing campaign or upcoming event. Have fun and win prizes during the Jaguar Journey Virtual Scavenger Hunt! GovState WelcomeWeek. Design a game related to your brand or product, and you will hit the engagement jackpot.

Host a writing contest to find talented writers who can help your brand tell a story. Award the winners with prizes, plus ask them to speak at an upcoming event—a great example of how contests can foster relationships offline, too. Join our contest with new work that reflects on years of Jacksonville history and envisions the next years.

What might seem like fun and games is actually the beginning of a connection that will keep consumers coming back for more. Build and grow stronger relationships on social. Sprout Social helps you understand and reach your audience, engage your community and measure performance with the only all-in-one social media management platform built for connection.

Send us an email. Send us an email Who are you trying to contact? Sales Support. Share Twitter. Share Resource. Rules to enter below! View this post on Instagram.

artbynukabelle We made it to !! spirithalloween The cuteness is killer. governorsstateuniversity Have fun and win prizes during the Jaguar Journey Virtual Scavenger Hunt!

Find Your Next Social Media Management Tool With This Scorecard. View all Recommended for you Recommended for you.

We rank the best event giveaway ideas for corporate, charity, and company events, from spin the wheel prize draws to live mobile This article shares some excellent Instagram giveaway examples and contest ideas to use to grow your Instagram followers and leads Looking to stand out with your promotional giveaway? Check out these 30 unique ideas that will differentiate you from the competition. Let's dive in!

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Sample giveaway events - Other Examples of Event 'Swag' include but are not limited to: · T-Shirts · Stickers · Mugs · Reusable or Disposable Water Bottles · Mobile Device Chargers · Seasonal We rank the best event giveaway ideas for corporate, charity, and company events, from spin the wheel prize draws to live mobile This article shares some excellent Instagram giveaway examples and contest ideas to use to grow your Instagram followers and leads Looking to stand out with your promotional giveaway? Check out these 30 unique ideas that will differentiate you from the competition. Let's dive in!

With a little creativity, you might be able to identify a theme and prize that makes for a more engaging contest. For a brand like The White Company , which sells luxury homeware and clothing, the most obvious strategy is to offer up a fancy duvet set or a botanical candle as a prize.

Instead, it gave customers the chance to win a mini-break at a luxury cottage on the English coast:. Because The White Company helped style the property, effectively creating a physical case study for its whole aesthetic ; something aspirational to inspire its audience.

As with the Haute Hijab example I shared earlier in this article, the most obvious approach is to make social engagement a key element of your campaign—prompting followers to comment on a post or tag a friend in order to enter. But you can also leverage platforms like Instagram and TikTok to raise awareness of your giveaway and direct followers to register on a dedicated competition landing page.

In the marketing world, simple is always best, and giveaways are no different. Sure, your legal team will likely want to cover your back with a bunch of terms and conditions.

But the overarching rules of the competition—how to enter, what the prize is, and when the winner will be announced—should be easily digestible. National lotteries are a good example. They give away millions of dollars, yet all you have to do to enter is buy a ticket and match some numbers.

Anyone can understand it. As tempting as it sounds, offering a new iPhone in your giveaway will do little good for you. Because attractive but irrelevant prizes are spam magnets. Instead, keep your prize relevant to your products and your value proposition.

Before planning your next giveaway, make sure that it serves your conversion goals. Rather, it speaks to your buyer persona. With a relevant prize that resonates with your buyer persona, you can actually promote your online store, on top of collecting email addresses.

Take this example by J. Crew Factory :. The company hosts a spring giveaway on their site and creates a dedicated landing page for it. The big prize is a package that includes a gift card winners can spend on J.

If you want to make the prize more desirable, you can combine a gift card with other things, as J. Crew Factory does.

This way, visitors will get the chance to try your products. And it increases their likelihood of becoming return customers. Notice how J. Crew Factory asks if you want to sign up for their email list as the last step and leaves it optional.

Give participants the space to decide for themselves, instead of preselecting the newsletter checkbox. One major advantage of hosting an onsite giveaway is the ability to customize every part of your contest.

With an onsite giveaway campaign, you can decide what actions visitors should take, which information they should submit, and where they should go next. Writing compelling campaign copy and a benefit-driven call-to-action CTA are the two pillars of an effective giveaway campaign.

Take a look at this example by Jysk Vin :. Unlike J. Crew Factory, Jysk Vin uses an onsite campaign to host their giveaway. This way, they can inform all their site visitors about the giveaway without making them go to a new page. With a well-written onsite campaign like the one above, you can easily nudge your visitors to join your giveaway and give them a strong reason to sign up for your newsletter.

With Black Friday, Christmas, and New Year, the holiday shopping season is the busiest time of the year for e-commerce marketers.

Adding a little twist to your holiday campaigns can help you stand out among hundreds of other festive giveaways. Many online stores host giveaways, especially during the holiday season, and they usually offer winners a few big prizes. But you can make your contests even more attractive by letting your site visitors choose the prize they want themselves.

But it certainly evokes curiosity. They ask you to make a wishlist with their products, write why you should win, and send the company an email. Chubbies successfully leverage the holiday season with this humorous giveaway email.

But if you want to execute this brilliant idea in a more effective way, try making things easier for your visitors. Instead, you can create a simple form with a few input fields and show it only on relevant product pages. And you can exclude certain pages, such as your about or contact pages if you want to hide the campaign.

You can also use advanced scheduling to set up and deactivate your giveaway campaigns ahead of time. Once they enter your sales funnel , you have a chance to promote your products and convert them into customers—whether they join your giveaway or not. Check out this example by Oru Kayak :.

Following common practice, the company partners up with other e-commerce brands, such as Sunski , to offer bigger prizes in their giveaway.

They bring all the prizes you can win together and use the picture on their giveaway landing page. They also include the dollar value of the prizes to increase their perceived value. They list all the products you can win with their individual prices and links to product detail pages :.

In addition to giving you information about the giveaway, they also introduce you to their products and promote them in a subtle way. This is a more effective way of introducing your products and creating excitement for them, compared to simply listing the items participants can win.

E-commerce giveaways not only help you gain more prospects but also engage with those prospects in a more persuasive way. A timely giveaway can create a gentle nudge that your visitors need in order to become customers. Whether you need goodie bag swag or a gift item for attendees, participants, presenters, awardees or sponsors, you can have come to the right place!

The event celebrations can be charity-related, for a corporate sales meeting, a conference, a product launch party, a premiere or opening event and much, much more! It is used to describe the free items that companies give away as a form of advertising.

Check out out our featured article— Try These Clever Swag Ideas For in EventMB for 10 trends in event promotional items and some hot products you should be aware of!

Get your event attendees excited about your giveaways and stay ahead of your competitors! Event Giveaways—chapstick, pens, microfiber cloths and calendar! Event Giveaways—pens, cell phone card holders, sunglasses and microfiber cloths!

Thanks so much to you and your team for never dropping the ball on gifts that I order. I appreciate your reliability and attention to detail immensely! If your promotion is a success it can be both a blessing and a burden.

On the one hand, you have lots of new leads. But on the other hand, you have a lot of customer service requests coming in and need to be prepared to handle these with professionalism and speed. Here are some tips for doing so Make the most of new technology such as Chatbots to automate some of the customer service process.

This may be hard to do if this is the first time you are running a giveaway, but over time you will become familiar with the types of questions asked at every stage of the campaign.

By automating low-risk parts of your customer service interactions you create space for your team to handle the more important requests. Make an effort to connect with your giveaway participants using Live Chat on your website and contest landing page. Live Chat not only provides a quick and easy way for potential customers to ask questions, but it also helps you engage with users and improve your conversion rates.

Live Video is a great way to create a personal connection with your audience without physically meeting them. Ok, now to the fun part - the prizes! Your prize needs to have a high perceived value. It needs to excite your prospects, and persuade them to engage with your contest.

If you sell clothes, then this is an obvious one. Clothing giveaway example. Built with ShortStack's Giveaway template. You may even give away a gift card for another business, like Amazon for example. Bundle a few high-value items together! Just make sure the bundle components complement each other, like this Halloween movie-deal example:.

There is no better way to ensure that giveaway participants have an interest in your product or service than to offer it as a prize. KitchenAid followed this simple formula below:. One way to increase the chance of a participant liking your prize is to give them a choice.

Pick a prize giveaway example. Built with ShortStack's Pick Your Prize template View and Create Your Own. This giveaway prize idea is especially good if you run a service business. Instead of giving away a physical product, you could offer a free trial or bundle a package of the service you offer.

Anatomy did this with personal training sessions:. Food and hampers have been given away as prizes in raffles or sweepstakes for as long as any of us can remember, so why not now?

Well, it depends on your business, but for this office catering company, it made perfect sense! For event companies or entertainment venues, giving away tickets is the perfect prize that complements your business offering.

But if you are in the travel industry like Topdeck, Busabout, and Etihad Airways, then they make perfect sense:. Annual events are a topical reason to run a promotional giveaway and engage your audience. If you are running a giveaway for a specific event, then make sure you tailor the prize to align with the event!

The final promotional giveaway idea on the list is to offer a prize that gives participants exposure. This tactic is very common with photo contests when you have a big social following. Or, when you produce a collated output at the end of the giveaway which provides people with additional exposure.

See the example below from a pet company that featured photo contest participants in a yearly calendar:. Promotional giveaways are a great way to engage with your prospective customers, generate leads, and nurture those leads into paying customers. We hope these 30 promotional giveaway ideas will give you a leg up on your competition!

Get Started Today. Will Blunt is the founder of Sidekick Digital by Will Blunt - B2B Marketing Expert - Sidekick Digital , a publishing business that launches, manages, and grows brands with content marketing. In an effort to improve security and the over-all experience of email recipients, Gmail and Yahoo have implemented new requirements for bulk senders.

Learn what they are and how to stay in compliance with this quick read. Learn how you can use query string parameters in your next entry form to collect better data and engage users.

Uncover the secrets to viral giveaways with 17 comment-to-win contest ideas. Elevate your brand effortlessly and attract a flood of new leads and followers.

Join Fine tune your campaign. Design an interactive campaign fully tailored to your brand. Engage your traffic. Get leads. Create the perfect interactive content to pull leads in.

Sample giveaway events - Other Examples of Event 'Swag' include but are not limited to: · T-Shirts · Stickers · Mugs · Reusable or Disposable Water Bottles · Mobile Device Chargers · Seasonal We rank the best event giveaway ideas for corporate, charity, and company events, from spin the wheel prize draws to live mobile This article shares some excellent Instagram giveaway examples and contest ideas to use to grow your Instagram followers and leads Looking to stand out with your promotional giveaway? Check out these 30 unique ideas that will differentiate you from the competition. Let's dive in!

Sharing the post in your stories earns extra entries, which encourages engagement to boost exposure for all four collaborators. Screenshot via Instagram by navitasorganics. Navitas Organics broadens the appeal of tagging friends in this Instagram giveaway by offering an entry for every friend you tag in the comments — without a limit on the number of entries you can earn.

Screenshot via Instagram by basketsgalore. Baskets Galore has another unique approach in this Instagram giveaway. Screenshot via Instagram by Hydro Flask. In this giveaway , Hydro Flask celebrates the milestone of reaching the k followers by running a contest to earn a few more.

They asked fans to follow hydroflask and tag two friends in the post comments to enter to win a oz. Hydro Flask. The post has more than 12, likes — engagement anyone? And the best part? Screenshot via Instagram by Kopari. Similarly, Kopari Beauty celebrated its milestone of garnering k followers with an amazing giveaway.

To enter, followers must comment on the post with their favorite Kopari product and tag a friend. This Instagram contest has a trouble-making theme that sets it apart. Tip: You can get more Instagram followers by using quotes.

Also, people love to talk about themselves, so ask for stories! Screenshot via Instagram by Fabletics. To score an extra entry, fans had the option of sharing the contest post with GiftsForMeSweeps.

Screenshot via Instagram by Diaper-eez. Diaper-eez knows how to package an Instagram giveaway for maximum benefit. The giveaway prize is a Colibri Double Duty Wet Bag plus a hanging diaper pail. To enter, fans have to follow diapereez , like the giveaway post and comment on their cloth diaper success story in the comments.

Followers can post multiple stories and tag a friend for extra entries, giving the brand tons of engagement plus a built-in way to gather user-generated content. This is smart marketing at its finest. Screenshot via Instagram by TheBeautySpy. One lucky winner scored a slew of beauty swag in this giveaway.

To enter, fans had to follow thebeautyspyofficial and chelseabeautyspy and tag up to four friends in the comments. They could also score a bonus entry by reposting the contest post in their Instastory or on their Instagram feed and tagging both accounts.

This is a smart strategy for boosting follower numbers and brand awareness for related brand identities. Screenshot via Instagram by Forever Forever 21 gets nostalgic with this Instagram giveaway , giving three lucky winners three items each from the LA Gear Collection, plus a pair of LA Lights sneakers.

Almost everyone older than 10 in the 80s remembers fondly or not the LA Gear brand, Forever 21 ties in the old-school theme by asking fans to comment with their favorite movie from the 80s or 90s, follow both forever21 and lagear , and tag two friends for a chance to score some LA Gear swag.

But are you a fan, or are you a superfan? From the simple to the elaborate, there are various ways to set up an Instagram giveaway.

When you find the winning formula, kick it up a notch with more valuable prizes and mix and match the requirements to maximize engagement.

Your strategy for the Instagram giveaway is based on your objective and the types of actions that you ask your target audience to take.

Start by choosing from a pool of landing page templates. Here's a few of our top giveaway landing page templates that you can customize and use right away:. Create Free Account.

Get A Demo. FEATURED content. Sign In Sign Up. Sign Up. Giveaway Landing Pages 6 Giveaway Landing Page Examples You Can Copy Today with Templates A winning giveaway landing page does two things: builds hype around the contest and provides participation details.

Giveaways are an effective way to increase brand awareness and collect lead information. What is a giveaway landing page? SEE MORE: 6 Contest Landing Page Examples to Help You Create A Winning Competition Key elements of a giveaway landing page So what does a high-converting giveaway landing page include?

Keep in mind the following six elements: Giveaway landing page best practices Attention-grabbing headline. You need to hoko people in right away with a headline spotlighting what participants can win. Visually engaging imagery. Benefits of taking part.

Share the benefits of joining the giveaway by clearly highlighting the prizes participants can win. Clear entrance instructions. Explain exactly what interested folks need to do to enter the contest. Short entry form. Make sure you ask for the needed details only, capturing at least an email address—making the process as frictionless as possible.

On-brand design. Select your brand fonts, design elements, and colors to design the page for familiarity. Doritos Giveaway Landing Page.

Landing Page Example. Corkcicle EPCOT Giveaway Page. ColourPop Giveaway Landing Page. Ellen Back to School Giveaway Landing Page.

Muddy Bites Monthly Giveaway Page. Master the Market Course Giveaway Page. Doritos NachoYourWay giveaway page This example giveaway landing page starts with an attention-arresting, high-quality header image that captures the giveaway in summary—create your own nacho recipe:.

T-Shirt Contest Landing Page Template. Landing Page Template. Popup Template. T-Shirt Contest Sticky Bar Template. Sticky Bar Template.

T-Shirt Contest Popup Template. Site Message Template. About the author. Masooma Memon. Masooma is a B2B writer for SaaS who has worked with awesome publications like Hootsuite, Vimeo, Trello, Sendinblue, and Databox among others.

Explore more campaigns Get more inspiration from examples of other popular conversion marketing campaigns. Landing Pages.