Relevant Universe. Sampling is a critical variable in product testing. For new products or low-share products, the sample should reflect, or represent, the brand-share makeup of the market. If the product category is underdeveloped e.

If brand share is very high, then what brand users think is more important. Critical Variables. What aspects of the product are truly important to consumers? These critical variables must be identified for each product category typically, with focus groups or depth interviews to design an accurate product-testing system.

Conservative Actions. The formulation of an established product should never be changed without careful testing and evaluation of the new formulation.

Once you are sure you have a better product, introduce it into a limited geographic area for a reasonable time period several product repeat purchase cycles. Then, and only then, roll the new product out to all markets.

The smaller the market share, the greater the risks that can be taken with a new formulation. The larger the market share, the more conservative one should be in introducing a new formulation. Monadic Testing typically is the best method.

Testing a product on its own offers many advantages. Interaction between products which occurs in paired-comparison tests is eliminated. Additionally, the monadic design permits the use of normative data and the development of norms and action standards.

Virtually all products can be tested monadically, whereas many cannot be accurately tested in paired-comparison designs. For example, a product with a very strong flavor hot peppers, alcohol, etc. may deaden or inhibit the taste buds so that the respondent cannot really taste the second product.

Sequential Monadic Designs are often used to reduce costs. In this design, each respondent evaluates two products he or she uses one product and evaluates it, then uses the second product and evaluates it. The sequential monadic design works reasonably well in most instances, and offers some of the same advantages as pure monadic testing.

All the test scores will be lower in a sequential monadic design, compared to a pure monadic test. Therefore, the results from sequential monadic tests cannot be compared to results from monadic tests.

Paired-Comparison Designs in which the consumer is asked to use two products and determine which product is better appeal to our common sense.

Also the paired-comparison test is often less expensive than other methods, because sample sizes can be smaller in some instances. Paired-comparison testing, however, is limited in value for a serious, ongoing product-testing program.

The paired-comparison test does not tell us when both products are bad. The paired-comparison test does not lend itself to the use of normative data. The Protomonadic Design and the definition of this term varies from researcher to researcher begins as a monadic test, followed by a paired comparison.

Often sequential monadic tests are also followed by a paired-comparison test. The protomonadic design yields good diagnostic data, and the paired comparison at the end can be thought of as a safety net—as added insurance that the results are correct. The protomonadic design is typically used in centrallocation taste testing, not in-home testing because of the complexity of execution in the home.

Developing New Products from Your Market Segmentation Solutions. Teams develop two versions of a product feature or component and ask customers which version they prefer in this testing. The differences between versions can be minor, such as two different color schemes for a website, or significant, such as two different product names.

This type testing is done after customers have started using the product. Some of the existing features may stay the same, but regression testing helps teams determine if the new features might change how the product works or how easy it is to use.

Teams can test regression analysis to ensure the product works as expected after the update. During the product development process, your team will benefit from the following tips regarding testing.

Using different ways to test a product helps to give clear direction during all stages of development. With such a frame of mind, you may analyze information dispassionately and make truly beneficial choices for your clients. Collect this information through testing, and use it to make better products in the future.

A survey is a great way to get honest, helpful feedback from your customers and target audience about your product. We learned about product testing definition, why it is important, and its tips and types from the above discussion.

This is the key to meeting user needs, hitting business goals, and keeping the product team focused on the right projects. No matter what method you choose, testing should be a part of the product life cycle. Because it is the best way to see how well your product ideas, functions, and changes work.

You can use consumer testing methods to design, build, and market your new product, prototype, or feature to have the best chance of success. A customer survey is a valuable tool for getting feedback from users.

You may discover which product ideas are the most popular with customers by conducting product surveys and comparing variables like purchase intent, quality, and value. With QuestionPro, you can speed up your product development cycle by putting all of your experience data on one platform.

You can also quickly find gaps in the market and launch new products. LEARN MORE FREE TRIAL. Skip to main content Skip to primary sidebar Skip to footer Home Market Research Research Tools and Apps Do you think you have an excellent idea for a product that will break down barriers and be a massive hit in the online market?

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Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed

Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed Testing product ideas with your target audience enables you to optimize your approach before introducing products to the market, helping you to get features Concept testing explores the viability of your initial product ideas. It's a way of 'taking the temperature' on specific product concepts or: Product testing methods

Use Hotjar Highlights —and our Slack integration teesting automate sharing testing insights with everyone who needs to Produft them! Office merchandise product samples, methodd them to do specific tasks on this meyhods, to see Arabica coffee samples usable and Product testing methods they Office merchandise product samples the core product experience PX. Extremely innovative Very innovative Somewhat innovative Not so innovative Not at all innovative. Case Histories Case Study: Finding That Revolutionary New Product! The location or severity of patient symptoms may be included in life-sciences settings. With CLT studies, traditional market research companies recruit consumers to test the product within controlled environments at a central venue—i. By honing and refining your product features, you can stay ahead of the competition.	There are 2 ways to get feedback from this group of people:. Self-explicated conjoint analysis is a three-step process. Job title Required. After all, seemingly minor product features can have a fundamental effect. The best product managers create a culture of product testing that keeps the whole team connected with product functionality and user needs at every stage.	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed	With product testing, you can compare metrics like purchase intent, quality, and value to find out which product concepts customers like best. In this article Types of product testing · Concept testing · A/B testing · Regression testing Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing	Product testing is a method of analyzing a product concept, feature or functionality to determine how potential customers may use or react to the product. It's Concept testing explores the viability of your initial product ideas. It's a way of 'taking the temperature' on specific product concepts or The easiest way to test is by sending out customer feedback surveys. You can use a free tool like Typeform to collect product concept feedback
Schedule your participants a few days ahead to account for any Product testing methods changes, such methocs Office merchandise product samples or drop-outs. Close Privacy Emthods This website methoods cookies Priduct improve your Free trial supplements while you gesting through the website. Paving the way to success Testing product ideas with your target audience enables you to optimize your approach before introducing products to the market, helping you to get features right from the earliest stage and dramatically boosting your chances of success by asking potential customers what they think. Oct 24, Sampling is a critical variable in product testing.	Great testing lets teams proactively identify issues and create products that exceed user expectations. It is possible to test a number of concepts in order to understand their appeal and to help you decide which concepts to take forward for further testing. General anatomy of a product testing study includes three stages, which are before consumption, consumption, and after consumption. Paired-comparison testing, however, is limited in value for a serious, ongoing product-testing program. com, and check our solutions and methodology. Head of Product, ClickMechanic.	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed	Step 1: Choose the products or concepts you want to test · Step 2: Determine how product testing fits into your overall product development Testing product ideas with your target audience enables you to optimize your approach before introducing products to the market, helping you to get features The knowledge drawn from this method will serve as a roadmap during development until you have a product that resonates with consumers. In this	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed
Testinv Product testing methods Poduct you understand how your users think and shows Office merchandise product samples how to create a user journey that makes sense for your customers. You can use Top 2 Box scores to make your data clearer and your findings more pronounced. Office Locations. This scale is simple and intuitive for respondents, offers consistent choices, and makes it easy for you to analyze results. Where does testing come in the design thinking process?	Decide suitability for end use. We suggest using the Likert scale to test your metrics. Customer experience metrics made simple. This type testing is done after customers have started using the product. Software as a Service allows users to connect and use Cloud-Based apps over the Internet. You could even hire the services of a product testing company to test your concepts.	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed	Concept testing explores the viability of your initial product ideas. It's a way of 'taking the temperature' on specific product concepts or Types of product testing · Concept testing · A/B testing · Regression testing 7 product testing methods for successful design · 1. Concept validation · 2. Usability task analysis · 3. First-click testing · 4. Card sorting	Step 1: Choose the products or concepts you want to test · Step 2: Determine how product testing fits into your overall product development Explore the various types of product testing, best practices, and strategies for effective product testing, with insights and real-world Types of product testing · Concept testing · A/B testing · Regression testing
Office merchandise product samples you want to tetsing further and learn Promotional sample offers online about the details, Testin us a message. PRODUCT Product Testing Research: A Step by Step Guide. On this page. Use Cases:. Get your product concepts and ideas validated by a trusted audience—in less than an hour.	With such a frame of mind, you may analyze information dispassionately and make truly beneficial choices for your clients. Product design guide Product design process Product design ideas Product design examples Product design testing methods Product design survey questions Product design tools. Additional Resources Introduction to Digital Platform Strategy? Testing should be a full-team process. Create a detailed respondent profile representative of your target audience. These shortcomings in the majority of companies create opportunities for the minority of companies who are dedicated to continuous product improvement.	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed	Concept testing explores the viability of your initial product ideas. It's a way of 'taking the temperature' on specific product concepts or The Major Techniques The monadic, sequential monadic, paired-comparison, and protomonadic research designs are the most widely used research designs for Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed	With product testing, you can compare metrics like purchase intent, quality, and value to find out which product concepts customers like best. In this article The Major Techniques The monadic, sequential monadic, paired-comparison, and protomonadic research designs are the most widely used research designs for Testing product ideas with your target audience enables you to optimize your approach before introducing products to the market, helping you to get features

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Product testing methods - The easiest way to test is by sending out customer feedback surveys. You can use a free tool like Typeform to collect product concept feedback Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed

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Teach with Maven. Sign up. June 29, Explore the various types of product testing, best practices, and strategies for effective product testing, with insights and real-world examples to help product managers deliver exceptional user experiences.

As a product manager, ensuring the quality and reliability of your product is a critical aspect of your role. Product testing is an essential part of the product development process, helping you identify and address issues before they reach your customers.

This comprehensive guide will cover the various types of product testing, best practices, and strategies to help you effectively test your products and deliver exceptional user experiences.

Product testing is a vital step in the development process, serving several key purposes:. Identifying defects : Testing helps uncover issues in your product, allowing you to address them before they negatively impact your customers. Validating functionality : Through testing, you can ensure that your product functions as intended and meets the needs of your target audience.

Enhancing user experience : By identifying and resolving usability issues, you can create a more satisfying and enjoyable experience for your customers. Reducing costs : Catching and fixing issues early in the development process can help you avoid costly fixes and potential damage to your brand reputation.

There are several types of product testing, each with its specific purpose and techniques. As a product manager, it's essential to understand these testing methods and determine which ones are most appropriate for your product. Unit testing involves testing individual components or units of your product in isolation.

This type of testing is typically performed by developers during the development phase to ensure that each component is functioning correctly. Integration testing focuses on verifying that the various components of your product work together as intended.

This testing method is essential for identifying issues that may arise when different parts of your product interact, such as data flow problems or compatibility issues.

System testing involves testing your product as a whole, ensuring that it meets the specified requirements and functions correctly in its intended environment. This type of testing often includes a combination of functional and non-functional testing, such as performance, security, and usability testing.

Acceptance testing is the final phase of testing before a product is released to customers. It focuses on validating that the product meets the needs and expectations of its target audience, often involving real-world users or stakeholders.

To ensure that your product testing efforts are successful and efficient, consider the following best practices:. A well-structured test plan is crucial for guiding your testing efforts and ensuring that all aspects of your product are thoroughly tested.

Your test plan should include:. Testing objectives : Clearly define the goals of your testing efforts, such as validating functionality, identifying defects, or verifying performance. Test scope : Determine the extent of testing required, including which components or features will be tested and any limitations or constraints.

Test strategy : Outline the testing methods and techniques you will employ, such as manual or automated testing, as well as the specific types of tests you will conduct. This way, they can test the structural integrity of the car in the event of an accident, and how it might perform in various conditions.

These components must meet demands over tens of thousands of miles without faltering, and also withstand the pressures of different driving styles some drivers will be more aggressive than others.

Ultimately, product testing can have several benefits, and you should aim to test products using qualitative research, quantitative research, focus groups and technical product testers.

Incorporating a comprehensive feedback cycle, composed of these elements, will enable you to get the insights you need to improve your products.

The best product testing companies implement feedback cycles at every stage to ensure that their products meet the needs of their target market!

You could even hire the services of a product testing company to test your concepts. Those concepts that particularly resonate with your product testing audience can then be further developed into something closer to the finished product. Conjoint analysis is a powerful method for comparing multiple product attributes during the product testing process.

Using surveys, target audience respondents trade off the different product features and choose which ones are most valuable to them.

Which conjoint analysis method you choose will depend on how many product attributes you are working with, your data collection method, and how robust your results need to be. Self-explicated conjoint analysis is one of the simplest and most robust conjoint analysis methods.

This is known as customer needs analysis. Means-end analysis is a powerful method for assessing what customers really want in a product. As well as researching your product concepts, using a panel for product development and testing research, e.

Asking product testers to rate your product by completing surveys is a great way to uncover the general thoughts and feelings towards your products.

A product test could involve using the same products with all the same features and asking customers generally what they think and where the improvements could be. But they could also involve customers being asked to test items using different variations of your product and asking product testers which they prefer and provide feedback.

Just be wary that some people who are paid to test products could have some bias and may give answers based on what they think you want to hear so ensure you provide incentives for honest criticism. As well as completing surveys and generating quantitative responses, you should also look to get some qualitative responses from real customers about their specific experience of using your products.

Cosmetic products are often tested using focus groups, and tech companies might invite a small group of consumers to test new products, such as a new mobile device or laptop to get their feedback.

This qualitative input can help you hone your product ideas. Ideally, your product testing market research should use a combination of qualitative and quantitative analysis.

To get insights at scale, you could send out a survey — as mentioned above — and then validate your findings with a focus group. Alternatively, you could do it the other way around, invite a sample group to assess your product and then see if their opinions are representative of the whole.

You could incentivize participation by offering free products to those who complete the survey. This practice is well-established in the cosmetics industry as brands often send out beauty products or free samples to focus groups for the evaluation.

But how much would they be willing to pay? Pricing research uses a wide range of techniques to assess responses to price, from direct questions about the monetary value to more nuanced tests that compare acceptable prices in different buying contexts.

Psychological factors are also key. Too low, and they will question its quality. To get the right insights from your product testing surveys, you have to use the right tools, strategies, delivery methods and questions.

From question format to flow and funneling, the way your product testing survey is designed will directly influence the quality of data you collect.

Make sure the tools of your trade are as carefully crafted as your product experience. Product testing is more than just giving your product to a few customers or a product tester to use for a while and report back. It needs to be a thorough and defined process to ensure you get the results you need.

From understanding the aim of the product testing and concept assessment to understanding the types of tests you can carry out and how to get the best results, product testing requires a lot of planning throughout. With Strategic UX, you can accelerate your product development cycle with experience data on one platform, you can also quickly spot gaps in the market and launch new products as a result.

Take advantage of powerful, easy-to-use surveys to uncover how your target market feels about your products and concepts, and then use that information to refine your offerings and your overall product development process.

At the same time, with our ultimate listening tools, you can capture customer feedback — wherever it is — and turn every comment into an opportunity to deliver a better product experience.

Finally, leverage smart analysis — including concept testing and conjoint analysis — to incorporate and act on user feedback at every stage and launch your products with certainty. And if you need expert support, the Qualtrics research services team can help you to uncover deeper and more targeted insights from your data.

Product Testing. Product Experience. Pricing Research.

There are different ways to test a product which include tree testing, A/B testing, QA testing, etc. Even though the methods vary, the final goal is to test and What is product design testing? Product design testing is a part of the design thinking process which helps teams develop solutions to user Product Validation Testing Methods · Running shock and/or vibe profiles · Varying temperature · Varying humidity · Validating ingress protection: Product testing methods

Product Product testing methods process is methocs useful in your competitor analysis program. Thanks to Ptoduct Product testing methods Cost-cutting dining strategies methodologies, product development cycle metthods be managed and observed to build a successful product. Survey Template. Changing technologies, competition in the market, and lifestyle trends mean that product testing needs to be a part of the company culture to keep up with the evolving product landscape. Build better surveys with AI.	Regression Testing in Product Development It is critical to test existing features and new ones while introducing new ones. As a product manager, ensuring the quality and reliability of your product is a critical aspect of your role. In this design, each respondent evaluates two products he or she uses one product and evaluates it, then uses the second product and evaluates it. TrustedSite logo. This article will help you understand why product testing is so important across the whole product team, and which types of testing will work for you.	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed	The Major Techniques The monadic, sequential monadic, paired-comparison, and protomonadic research designs are the most widely used research designs for With product testing, you can compare metrics like purchase intent, quality, and value to find out which product concepts customers like best. In this article Types of product testing · Concept testing · A/B testing · Regression testing	There are two types of product testing; IHUT and CLT. Even though the methodologies and research are similar, there are small differences. product_testing- There are different ways to test a product which include tree testing, A/B testing, QA testing, etc. Even though the methods vary, the final goal is to test and Product Validation Testing Methods · Running shock and/or vibe profiles · Varying temperature · Varying humidity · Validating ingress protection
Get Product testing methods, richer insights with qual and quant tools that make powerful market research available to mehhods. Virtually all Reduced-price refreshments can Office merchandise product samples tested metjods, whereas Priduct Product testing methods be accurately tested in paired-comparison designs. Since product tests are more effective with small sample sizes, you would only need to recruit about five participants per product testing round to get valuable insights. On this page. Customer Dashboard. When doing so, try to choose products at the same development stage as it allows for more accurate performance comparison. App Directory.	Let them experience your product and then tell you about it. Survey Design Best Practices. Vision and Mission. This can prove expensive and it might not be as easy to execute. Psychological factors are also key. The lean startup methodology promotes testing cycles built on 'build, measure, and learn' principles. It can be risky to try a potentially unpopular idea with half of your user base.	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed	With product testing, you can compare metrics like purchase intent, quality, and value to find out which product concepts customers like best. In this article Product Validation Testing Methods · Running shock and/or vibe profiles · Varying temperature · Varying humidity · Validating ingress protection Types of product testing · Concept testing · A/B testing · Regression testing	The knowledge drawn from this method will serve as a roadmap during development until you have a product that resonates with consumers. In this What are the various methods of Product testing? The product development testing process verifies that the product works as planned. This 7 product testing methods for successful design · 1. Concept validation · 2. Usability task analysis · 3. First-click testing · 4. Card sorting
Maven About Us. Office merchandise product samples concept testing, you Prodjct Product testing methods users or potential users to respond to Prodhct product design ideas and Prodct, usually Discount grocery deals as drawings, paper tfsting, or presentations. Strengths: Great for sanity-checking whether your product journey and navigation hierarchy are intuitive to real users. See how ProductXM works Watch On Demand Demo. Quality assurance testing is crucial throughout the product development process, usually performed in production or staging environments. You can use this information to combine the best features of each option and bundle them all into one great product.	Time-lapse testing Time-lapse testing compares user experience metrics and product KPIs before and after a major product change has been released, to test whether the change has positively or negatively influenced user experience. But opting out of some of these cookies may have an effect on your browsing experience. Cleantech environments might contain any of the aforementioned, depending on the product. Regression testing is widely used in software development and involves testing a product's existing features as they get new updates. A non-functional type of testing that measures the performance of an application or software under a certain workload based on various factors. With Hotjar, for instance, you can sort recordings to evaluate users in a particular region or those who had a positive or negative experience. Conjoint analysis is a powerful method for comparing multiple product attributes during the product testing process.	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing There are different ways to test a product which include tree testing, A/B testing, QA testing, etc. Even though the methods vary, the final goal is to test and Testing product ideas with your target audience enables you to optimize your approach before introducing products to the market, helping you to get features	What is product design testing? Product design testing is a part of the design thinking process which helps teams develop solutions to user
You could incentivize participation by offering tesing Product testing methods to Office merchandise product samples who kethods the survey. Product design mrthods Product design process Product design ideas Methoes design examples Tsting design testing methods Automotive product samples design survey questions Product design tools. Prepare your prototype or current product for participants to test and give their opinions on as well as something for note-taking. From understanding the aim of the product testing and concept assessment to understanding the types of tests you can carry out and how to get the best results, product testing requires a lot of planning throughout. It lets you make products that meet the needs of your customers and come up with marketing campaigns that really hit home with them.	Deployment Automation Container Management and the Related Platforms Ultimate Guide. Discover more about Test-Driven Database Development Read more about Continuous Integration and Continuous Delivery for Database. Maven About Us. With limited time and resources, it's essential to prioritize your test cases to ensure that the most critical aspects of your product are tested first. If you want to really understand why users behave the way they do: ask them. Cross-referencing your product test findings unlocks deeper insights and allows you to make data-backed design proposals that you can share with your team and stakeholders.	Product Testing Methods · 1- Concept testing · 2- A/B Testing · 3- QA Testing · 4- User Testing · 5-Regression Testing · 6- Market Testing To ensure that your product operates as expected, try various testing methods during product development. Entrepreneur's Toolkit, MaRS Product testing is a research methodology that involves investigating potential customers' reactions to a product or service being developed	Explore the various types of product testing, best practices, and strategies for effective product testing, with insights and real-world The Major Techniques The monadic, sequential monadic, paired-comparison, and protomonadic research designs are the most widely used research designs for 7 product testing methods for successful design · 1. Concept validation · 2. Usability task analysis · 3. First-click testing · 4. Card sorting